About Robert: Robert McIntosh is a wine blogger and online communicator on WineConversation.com, a prolific twitterer (@thirstforwine) and an occasional contributor to wine magazines as well as speaking at wine events. Robert is co-organiser of the annual European Wine Bloggers Conference and Born Digital Wine Awards, promotes international online wine communication, and advises companies about how to engage through social media. Robert also has some trouble communicating in the third person.

All Posts by  |  Website  |  Twitter  |  Facebook  |  Share By Email
  • http://twitter.com/chrispople Chris

    It looks fantastic! Really impressed. But with my little design hat on, I wonder whether the speech bubble shouldn’t be a little closer down to the text? Other than that, it’s great.

    • http://thirstforwine.co.uk thirstforwine

      yes, I wondered about that. thanks so much for the feedback and the support :)

  • http://twitter.com/Anniemole Annie Mole

    Lovely new logo – wondering whether the colour should be more red / wine coloured rather than purple?

    • http://thirstforwine.co.uk thirstforwine

      thank you :) We consciously tried to steer a little clear of the usual reds/bricks/yellows of traditional wine sites. I think it is a good idea … but time will tell. I can always say it is inspired by young tempranillo which happens to be MUCH more like purple than red in any case :)

  • Ian

    Is the kerning a little bit tight? Could have a little more room to breathe.

    Red Wine Bottle, White Wine Glass? But that’s just being really pedantic….

    Great site btw

    • http://thirstforwine.co.uk thirstforwine

      I like to keep my letters, like my readers, tight! Maybe a good point. It is a rather long URL already though, so we shall see.

      As for the red/white thing, it is intended to be generic as we talk about all sorts of things here. Red & White is only a part of the wine world, there’s also pink, sweet, sparkling, fortified, etc. I can’t represent them all :)

      Thanks for the nice comment.

  • http://jonathanhopkins.net Jonathan

    In my head I’d like the speech bubble to be wine glass shaped, half full with red wine, dripping out the bottom which is speech bubble shaped. Also – some of the letters are begging to be wine bottle/glass shaped too maybe?

    • http://thirstforwine.co.uk thirstforwine

      I don’t know about the logo design feedback, but darn it, you’ve made me THIRSTY!

  • Rebecca

    …or even have the tail of the speech bubble flowing into the v of conversation (you could have a little drop or bubble coming out of the other end of the v, too). Which might make the logo look a little more ‘fluid’. The edges of the bubble are quite ‘hard’ for a ‘soft/fluid’ subject.

    • http://thirstforwine.co.uk thirstforwine

      interesting idea …

  • Catherine Monahan

    Hi – I think the colour is great as it’s strong and has identity. I think the logo of a white bottle and white glass is a tad generic though… I would also bring the “speech cloud” closer to your brand name – it’s too high above WC the word. Cheers , C XX

    • http://thirstforwine.co.uk thirstforwine

      thanks for your input. On the colour and spacing I do agree. As for the generic bottle & glass, it is a good question. What *really* represents “Wine”?

  • http://www.bkwine.com Per-BKWine

    No deep thought in this comment … But rather boring, isn’t it? Clever, yes. But any character or personality? Too square and … boring. Looks as the sign to a loo but different. (Oh, it’s late so perhaps I’m too harsh?)

    • http://thirstforwine.co.uk thirstforwine

      harsh? yes, but then I expect you to be blunt :)

      I’m not trying to set the world on fire (or drown it in wine), just get across that this one site is not about selling wine, but talking about it.

      I think the message works, but maybe not. If you, or your friends, would donate a mere $10,000 I am certain I could come up with something less boring

  • http://twitter.com/LuckyHarvey Lynda Harvey

    I really like it, and the colour. Agree with earlier comment though about bringing text and image closer together. I’d also consider softening the speech bubble with more curves and less straight lines, otherwise looks a bit like a square that someone has made into quotation as an afterthought. But I do like it!

  • http://twitter.com/JetRobins Stuart Robinson

    I like it. I can easily understand the ‘brand’ name; for me the colour associations resonate with wine and the speech cloud is an obvious, yet subtle, nod to how I interpret the intent of the site.

  • Louise Hurren

    I like it, I get it, it communicates clearly what the content will be focused on, but I do agree with others that you need to integrate the WC with the graphic element. Have you tried shrinking it down to see how it works as a facebook or twitter identifier? I guess the graphic part is the right shape/size.