Posts Tagged ‘food’

Sizzling steaks and beefy blokes

Monday, January 25th, 2010

Simon Majumdar profile

I don’t claim to be a food ‘expert’ in any shape or form – whether as a taster or cook. However, I do enjoy good food when I am offered it, and especially when I have friends with me who know more about it than I do, and help me learn something about it.

I have met Simon Majumdar, one half of the Dos Hermanos crew, on a couple of occasions. Simon puts on what are probably the most stunning events I know of for bloggers such as myself, under the banner of “Dine with Dos Hermanos” (I strongly urge you to join their facebook group and read the blog to stay in touch with them).

… these guys are DEDICATED TO BEEF!

In the process of talking about wine and food matching at these events, Simon invited me to lunch along with another mutual friend, William Leigh – another accomplished foodie and writer.

Lunch was to be at Goodman, an American style steak house not far from Oxford Circus, and what a lunch it was. 4 ENORMOUS steaks of different provenance and different ages, cooked perfectly, and accompanied by a very nice bottle of Cahors from the wine list (Cahors is the home to the Malbec grape whose more recent incarnation as the ’signature’ grape of Argentina is generally considered a great match for steak).

However, what really opened my eyes was when we were given a “behind the scenes” tour of the kitchen by Head Chef John Cadieux. Words are not enough to explain this, so thankfully I remembered to bring along my video camera! Do check out my short summary video as John explained the meat, the ageing, the grill and even the charcoal – these guys are DEDICATED TO BEEF!

The great news is that I can put my new-found expertise to good use in about a week when a group of us will gather in Goodman for “Blokes Eat Beef” – so do expect a lot more posts and photos about the food from others too.

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Would you like a dash of natamycin with that?

Wednesday, November 25th, 2009
Chemicals
Image by stepbar via Flickr

“There could be a hint of natamycin in your wine.” Should you jump for joy, or jump away from the glass?

What if I told you there may be a trace of resveratrol? Drink up or Throw up?

What about knowing that isinglass, bentonite and copper sulphate had possibly been used in the making of your wine? Would that make you think: “Ooh! The wine maker cares that I get a fresh, clean and clear bottle every time, I’ll buy it!” or “Cripes! This wine is adulterated and manipulated. I couldn’t possibly drink this“?

There is a bit of a story brewing concerning the first item – Natamycin. This is a “fungicide and anti-microbial agent” that is allowed in some food stuffs in the EU, so at low doses is deemed to be fine for your health. Except, it is not listed as an allowable ingredient of wine, and therefore by (EU) definition is “banned”. It now appears that new testing methods, developed in Germany, are able to detect it, and they’ve identified it in several wines from Argentina, so the law says they cannot be sold.

[Poor Argentineans! Every time we think we might see more of their wines on sale, something happens to dash their hopes (I for one will continue to buy and drink Argentinean wines).]

So where does it come from and what does it mean? Who knows!?! (the source of this may be the real story)

I (personally) am going to operate on the assumption the ban is a mainly bureaucratic issue, that the substance is safe (at low levels) and that the issue will be more about wine making processes (and who might be cutting corners) rather than any real health scare.

But what about the bigger picture?

The bigger issue relates to those other items I mentioned. Which of these are good, and which are bad? Is the average consumer going to know? Or care?

There is a movement in the wine business that says that all wines should carry ingredient labelling (see what Bonny Doon are doing) just as most other food & drink products do. The question will be, will any consumer understand those ingredients, what they mean, and what the effects are? Are we defending the consumer, or simply confusing them “for their/our own good”?

Wine is a strange beast. In principle it is simple.

You take some grapes. You crush them. You let the yeast turn the sugar into alcohol. You filter the resulting alcoholic liquid and put it into bottles. You drink it.

Except the modern consumer demands certain reliable, high quality, clean wines, clear and without funny ‘floaty bits’, harmless or otherwise. Unfortunately, to achieve that, most wines go through a few processes that may leave mere ‘traces’, for which we need to invent new tests just to know they are there, of certain substances. Does the wine drinker need to know that? I’m not sure. As long as it is safe and fair (all wineries do more or less the same), is it necessary to know as long as it isn’t actually hidden?

I’m all for educating and informing consumers that want to know more, and 110% behind the idea of analysis to ensure what they drink is safe, but after that … ?

When the EU law changed and wines had to say “contains sulphites” I personally received several calls and emails from concerned consumers that their favourite tipple was now adulterated and “gave them headaches” when in fact nothing had changed, just the label.

In the near future, wine bottles will be “encouraged” (though I don’t think forced) to carry the pregnant-women-should-not-drink-alcohol symbol, a “responsible drinking” reminder, the usual legal source and content information, and the reminder that “this wine contains sulphites/sulfites”. I wonder how much further this will go, and whether, in a few years’ time, there will be any space left for the name of the wine maker and the name of the winery?

I hope that the reaction to this particular ‘event’ is not too bad for the Argentinean wine industry, and I also hope that common sense prevails. The rules in force are strong, the tests are in place and consumers are protected – let’s also hope that bureaucracy, even if well-intentioned, does not damage the wine industry for no particular gain.

What do you think? Would you like to see ALL ingredients listed on a wine label, or are you happy as things are? Do you trust the tests to keep you safe? What would you do with the information if it was provided? I look forward to hearing what you think of this issue

<end rant>

For the record:

  • resveratrol is, in theory, good – it is associated with positive effects on the heart … but there is the rest of the body to consider!
  • isinglass is used (by some) to get “bits” out of your wine, and all of it falls out of the wine (actually called ‘fining’) or is filtered out
  • bentonite is a clay that is a good filter for wine, nothing stays in the wine
  • copper sulphate is a bad substance on its own, but in tiny quantities can remove “off odours” (stinky, bad egg) from wines and is itself them removed too
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European Wine Bloggers Conference review

Thursday, November 5th, 2009
EWBC Petrol Art

EWBC Petrol Art

It is too early to really be able to take it all in, but I am back from Lisbon and the European Wine Bloggers Conference (EWBC) 2009.

The conference this year was about 3 times the size of last year’s event, with around 120 bloggers and a great number of producers and other wine businesses there to support the event and promote their wines. That is a big change in a year, and makes me wonder about next year.

I have so many things in my head that writing one post seemed incredibly hard, so I thought I’d kick it off with a brief summary and a few notes of thanks to get the flow going, then over time I can post my thoughts on the sessions, the people, the location, the sponsors, the food, the practicalities of running a large conference and more. Wow, so many things to think about.

European Wine Bloggers ConferenceFirst, I need to restate my thanks to Ryan and Gabriella Opaz of Catavino. Although all three of us are listed as ‘organisers’ the load of all parts of the conference was not exactly evenly distributed and Gabriella in particular really does deserve an extra reward for making things happen as well as they did – just don’t hand her an open bottle of wine! (photo by eatlikeagirl)

Secondly, as with all conferences of this type, we struggled to keep everyone online so they could email, tweet, blog and generally record their impressions. The hotel network did not, unfortunately, seem up to the task as promised, but the boys from Adegga who are already experts in their own areas (check out their brilliant wine social site) also became our de-facto IT support setting up, monitoring and moving the network for 120 people. Thanks Andre, Andre and Emidio!

I must also mention all those who were at their second EWBC event. They too took on informal roles to support the team, welcoming new friends and encouraging the discussion, and I still think we managed to keep the tone very friendly despite growing the event so considerably. This is down entirely to the community-mindedness of all those involved. Thanks everyone!

So, briefly, what did I learn?

  • I really enjoyed Portuguese wine and must buy more of it to learn the key regional differences
  • Portuguese food is amazing and deserves a more relaxed enjoyment of it than I was able to devote
  • The people of Portugal are very warm and generous. We were always well treated despite being so unusual and being so poor at speaking their language
  • That cork is making great efforts and inroads, via people like Amorim, to gain our trust in it again as the best closure for quality wine (more on this very soon)
  • That bloggers themselves are still a strong community with an inclination to help others and share, so we need to build on this while we can
  • That differences between bloggers on certain issues that might seem important, such as monetisation, are vastly outweighed by what we have in common and we need more opportunities to meet face to face to remember this
  • That one of the main barriers to more international cooperation is language differences, something that can be easily, if expensively, overcome, and that otherwise we would benefit a great deal from working together. So, how do we fix this? Certainly not by sticking to our local cliques
  • That we still have not yet truly captured the essence of what the consumer is looking for regarding wine in social media, but we are getting closer
  • That I have a weakness for 70’s & 80’s dancefloor classics and revivals

All of these deserve a post of their own, so hopefully I’ll be able to raise some of these issues in more detail soon

In summary, if you like writing about wine and you didn’t make it to Lisbon this year, pay close attention to this site and to the event site to grab a place for next year!

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The Wine Show Merry-go-round

Friday, October 23rd, 2009

It is a really busy time, and a great time to taste wine.

Today, and for this weekend, I will be at The Wine Show in the Business Design Centre in London showing off some of the wines I represent in the UK on the Wines from Spain stand (come over to say hello), but also speaking to other exhibitors about what they are doing to reach wine consumers, and about their innovations.

Then it is the turn of the European Wine Bloggers’ Conference taking place in Lisbon from the 30th of October to the 1st of November 2009. There are already 117 confirmed participant bloggers from across Europe but also further afield. I am particularly excited to know that we have so many friends from the US and Canada coming too as I have yet to attend the US version of this event. Plenty of great wine and food will be consumed alongside the more serious conference discussion programme.

Then it is back to the UK to take part in The Wine Gang Christmas Fair on November 7th, 2009. There will be literally hundreds of wines there for you to taste PLUS I’ll be helping to showcase some great food and wine bloggers, recording what we get up to on the day and the impressions of the wines.

After that I skip off to Rioja a few times for the Wine Future conference and then a further couple of trips with wine lovers later in November and December.

Somewhere in there I hope to bring you updates on some of the exciting wine developments I’ve been learning about in packaging, research and even games! (more soon)

This blog is not updated every day, but if you want to stay up-to-date (and until I manage to bring it all back into one place) you can follow me on twitter and on the various sites linked above. I hope that somewhere along the way I can taste some of these wines with you in person.

Stay in touch! I may need your help to remind me where I am at any moment.

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A devilishly good day

Wednesday, September 30th, 2009

A quick post to point you to the results of the fun wine and food experiment I helped to organise yesterday for Casillero del Diablo, the well known Chilean wine brand.

I’m always looking for interesting new ways brands can promote wine and reach out to new audiences, and when I had the opportunity to create an event for a wine brand like this I knew it could be amazing. The team at Cube put on a great event at The Kitchen run by Michelin-starred chef Thierry Laborde, and my role was to document, host and share some of that event with the wider world.

The event itself was really made a success by the three bloggers who were invited to taste the Casillero del Diablo wines and come up with dishes to match them – then cook them in time for a taste-off with the judges: winemaker Marcelo Papa, chef Thierry Laborde and Carol Emmas from Harpers. The three bloggers were Signe Johansen (@scandilicious), Linda Williams (@goodshoeday) and Louis Villard (@spiltwine).

I managed to use a whole range of ’social’ tools on the day, but the star was really Posterous – an amazing tool for combining your event content. Check it out! Visit the site to see the videos (using Qik from my mobile), audio interview (using AudioBoo), photos (using Flickr) and the twitter stream (using ScribbleLive) – all toold you should definitely consider using too.

Enjoy!

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Biodynamic tasting with BB&R

Monday, September 7th, 2009

Tonight we taste three biodynamic wines from the Berry Bros & Rudd stable:

2007 Mâcon, Les Héretieres du Comte Lafon, Burgundy
2006 Vacqueyras, Garrigues, Domaine Montirius, Rhône
2006 L’As, Coteaux du Languedoc, Mas Conscience

I will be tasting these wines, led by @winematters, with a group in BB&R’s cellars in London and groups around the country. Check below for all the twitter details I know, and leave yours if I’ve missed you out.

We are using the platform at tastelive.com (put together by Bin Ends Wine and still developing all the cool features we need for interactive online tastings) so check it out and register there.

For a bit more information, check this video (apologies it got cut off, but twitvid failed me)

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Participants:
BB&R Cellars
@thirstforwine
@winematters
@gastro1
@cowfish
@laissezfare
@oliverthring
@digitalmaverick

London
@wine90
@thewinesleuth

Edinburgh
@madamevin
@whiteandred
@thefinewineman
@lintably

Isle of Wight
@benjamindyer
@MattandCat
@mark32i5b
@wighthandman

Around the country
@loudmouthman
@bigbluemeanie

Talking Wine Lists

Wednesday, August 26th, 2009

Not literally. I mean talking about wine lists with someone who knows a lot about them, Willie Lebus from Bibendum Wine Ltd.

One of the things that got me most excited about the tasting and event at L’Anima was the fact that it would give people on twitter who are not in the wine or restaurant business a chance to see some of what goes on behind the scenes. Wines for a list are carefully selected, potential places on the wine list are considered (in terms of style, price, choice) and then samples are tasted. There is a lot of complex planning and selection that goes on behind the scenes to create even a simple 12 wine list, never mind a 200 bin monster.

While I was attending the tasting, I asked Willie for his views on wine lists, and here are the, very animated, results. Thank you Willie!


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New Wikio ranking for wine and beer

Friday, July 3rd, 2009
Drive By: Liquor, Wine, Beer
Image by karmablue via Flickr

Gastronomes no more, it seems wine and beer bloggers have something to cheer and cry over at the same time.

Starting this month (July 2009), Wikio, the news site, has decided to split its previous ranking of top “Gastronomy” blogs into separate food and wine & beer rankings. It means it will be easier to spot closely related blogs, but I must admit some fondness for the previous practice that helped to bring food & wine (& beer) blogs together where they should be (see a previous post here).

So, without further ado, here is advanced notice of the top 25 Wine & Beer blogs in the UK & Ireland for July, but remember to read on below for some thoughts and Wikio’s answers to some of my questions:

1 Spittoon
2 Brew Wales
3 Pete Brown’s Blog
4 jamie goode’s wine blog
5 The Wine Conversation
6 Stonch’s Beer Blog
7 Tandleman’s Beer Blog
8 Pencil & Spoon
9 Sour Grapes
10 Bubble Brothers
11 Bibendum Wine
12 Bordeaux-Undiscovered
13 Drinking Outside The Box
14 Bordoverview Blog
15 Tyson’s Beer Blog
16 Robert Francis Wine
17 Irish Wine Contemplations
18 Barry’s Wine Notes & Memories
19 Burgundy-Report
20 Taking the beard out of beer!

Ranking by Wikio.

First to some initial thoughts & reactions:

  • Wine 13: Beer 7 (not a bad balance)
  • There are at least 3 “merchants” represented in this list. These businesses have achieved a respectable balance of selling their own products and providing interesting and useful content, making them amongst the top wine and beer blogs. Well done folks!
  • Several of these blogs in wine and beer are written not just by enthusiasts, but by journalists and authors with traditional media credentials (Jamie Goode, Simon Woods, Peter Brown, Tandleman and Melissa Cole). The cross over to new media channels will hopefully be good for them, for the quality of content in the blogosphere and certainly for readers everywhere.
  • Now that food blogs have been taken out, we are left with just one female voice in this ranking, Melissa Cole at Take the Beard out of Beer! (what’s wrong with beards anyway?). That seems a little unbalanced.

If you’ve any more thoughts on the table, do let me know. Congratulations to those who figure in this launch report.

A Wikio Q&A:

So, what do I make of it in general? I had a few questions going round my head, so I sent them to Wikio, and here are some answers:

Q1: What is the most important factor in assessing a blog’s “Ranking”? Traffic? Links? Subscribers? What sort of things should bloggers focus on to raise their profile?

For our ranking the position of a blog depends on the number and weight of the incoming links from other blogs. We count dynamic links, which means backlinks or links found within articles. So blogrolls and the like are not taken into account. Also the weight of any given link increases according to how recently it was published. The weight of a link also depends on the linking blog’s position in the Wikio ranking.

I must admit I think that link measures might be a little “self-serving”, indicating what other bloggers are reading, not what the readers are actually looking for, but I understand that as a machine-measures it works to some extent (it is important to Google for example).

In terms of raising your blog’s profile, therefore, it is more effective to be noticed by other bloggers, by leaving comments on their blogs, contacting them, working with them, etc. rather than employing traditional marketing techniques to build readership. Ultimately, if your content is good, I expect other bloggers will link to it anyway, but it does make you realise that ranking is still a schoolyard “popularity” contest to some extent.

Q2: How do you measure subscriber data? Is this not biased by including feeds to other networking sites (e.g. friendfeed)?

We do not measure subscriber data or traffic, just incoming links. We chose this as a means of measuring the most well-referenced blogs rather than necessarily the most widely read. Bloggers know the other blogs and discussions in their sphere of interest better than anyone, so a link from a fellow blogger is, we feel, a strong endorsement.

Again, it is a shame that ‘real’ indicators cannot be used for ranking. A blog’s subscribers and their loyalty over time, would be very strong measures of how ‘good’ a website really was at delivering value to its readers rather than how good it was at including content others might link to. However, I do prefer that it is not included until a reliable and accurate way is found to gather the same information for all blogs.

Q3: Does including a weighting for links from other top blogs not entrench a hierarchy and act as a barrier to new blogs?

Well it is not the case that a link from the blog in 4th place is worth more than the one in 5th place. Just that one from a blog in the Top 100 is worth more than one from 101st – 1000th. So the degree to which this affects the rankings is actually quite low, and is more intended to combat spam at the lower end.

The idea behind this more general principle is just that blogs that are higher up are generally more active and are more likely to have a better acquaintance with the subject matter, so they are more likely to link to things that are worthwhile. But as I said in practice this weighting does not make a huge difference and is actually pretty light. And it only takes effect on the first 100, then the next 900, then the next 9000 blogs etc.

What is more important and accorded a more calculated weighting is how recent an incoming link is.

I understand the need to filter out the spammers and aggregators. I still think that valuing a link from a subset of blogs creates an in-crowd that does work, in some way, to keep others out, but if the weighting is low, I suppose the overall effect will be minimal. I’d also like to see how well that system works as I have found sites like technorati to offer questionable statistics these days that vary from one week to the next.

Q4: Who really cares about rankings? Does it add value for bloggers or readers, or just drive even more traffic to those who are already successful? Is this just about vanity for bloggers?

The aim of the rankings is more just to provide an easy way for people to find quality blogs on a given subject. But of course we’re happy if people take pride in their position :)

Q5: What innovations does Wikio offer, or plan to offer, that would engage bloggers in these rankings – or is this just reporting and should we just get on with our blogging?

In fact, we are aiming to introduce a new feature so I’m glad you ask this! We would like to introduce expert bloggers in each field to help us enrich and maintain the rankings (and hopefully launch more new ones, too). We have just published something about this on our blog: http://blog.wikio.com/uk/2009/07/wikios-experts.html

We’d like anyone who is interested to contact us on info AT wikio DOT co DOT uk

I’m sure I missed lots of questions, but if you have any of your own, let me know and I’ll pass them on.

So, if nothing else, I urge you to not just read but to include links to your favourite blogs in your next posts, particularly to help support those who are starting out and are not yet in the top 100.

Of course, links back to this post would be MOST appreciated too :)

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Wikio Gastronomy Rankings for May – Sneak Preview

Monday, May 4th, 2009

So, this month it was my turn to give (and receive?) some link love to Wikio and Gastronomic Blogging Friends.

Somehow, and I honestly cannot say how, or why, I’ve managed to enter the rankings of the Food & Blogging world in the UK according to Wikio. All these rankings and their algorithms are a bit of a black box and who knows what affects the results, but they are out there and fun to track.

I have been given the chance to give a slightly early view of the latest update of the top rankings of UK wine, beer, food and related blogs, and you can read the top 20 below. The most interesting points of note, well, those that jump out at me (in the time available) are:

  • Pete Brown’s beer blog jumps from 54th to 7th. I’ve no idea where this blog might have been in the rankings before but this is a pretty impressive jump and a blog I shall be checking out.
  • A return to the top 10 for A Slice of Cherry Pie (an impressive jump from 13 to 5) – a place I’m sure Julia has occupied before
  • Bordeaux-Undiscovered adds to the list of top wine blogs and builds on last month’s impressive rise with another, entering the top 20

As usual, I’m a little disappointed there are not more wine blogs featuring here (to add to Spittoon, Wine Conversation, Jamie Goode’s Wine Anorak, Sour Grapes and now Bordeaux Undiscovered) but it is good to see more beer blogs joining the list. However, it is interesting to see that most of the top 20 are reasonably unchanged, so I guess we are either doing something right (or as I suspect, the system rewards those who are already succesful).

If anyone else spots any trends, or has any thoughts on the development or nature of the list, please do drop me a note.

1 The Guardian – Word of Mouth
2 Hollow Legs
3 eat like a girl
4 Food Stories
5 A Slice of Cherry Pie
6 Spittoon
7 Pete Brown’s Blog
8 The Wine Conversation
9 Cheese and Biscuits
10 World Foodie Guide
11 Tandleman’s Beer Blog
12 Stonch’s Beer Blog
13 spittoonextra
14 DOS HERMANOS
15 Domestic Goddess in Training
16 jamie goode’s wine blog
17 Ice Cream Ireland
18 Sour Grapes
19 Joanna’s Food
20 Bordeaux-Undiscovered

Ranking by Wikio.

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Ooh! I’m all a-twitter [updated]

Friday, August 22nd, 2008

I’ve finally gathered myself together enough to be able to post a round up of last night’s Live Twitter Tasting & marathon food matching adventure.

It was a real experience!

First, I need to thank my key partner-in-crime; Andrew (wine_scribbler). Andrew was the one who had received the Hugel & Fils samples in the first place, and also the one to come up with the ideas for the food matching menu (below). Thanks so much!

So, the story: The second edition of the Twitter Live Tasting took place last night as planned, and as we European participants had to wait until midnight for the tasting we thought we’d do it over dinner and tweet later. So Mex helped me to put together a stellar line-up of social media savvy guests to join the fun. We all wrote our thoughts separately and compared notes later – hard work, but fun.

[click here for more photos - thanks everyone!]

So, to the matches and my thoughts:
1. Hugel Tradition Gentil (aka Les Fleurs d’Alsace) 2006
Match: Scallops pan fried with white wine, ginger, garlic and chilli
The Gentil was a “palate tingling” experience. An interesting complexity of fruit flavours and a crisp finish that partnered very well with the delicate, yet spicy dish. Excellent!

2. Hugel Tradition Pinot Blanc 2006
Match: Red Onion or Asparagus Tarts with baby leaf salad (I bought these, I must admit)
I must admit that this was my least favourite of the wines as I found the nose and the palate rather muted. However, the wine coped incredibly well with the lovely tarts despite the egg, and in fact was all the better for the food match. Not bad but there was better to come, and I think there was a consensus to this effect between all of us.

3. Hugel Tradition Gewürztraminer 2006

Match: Fois Gras Mi Cuit with toast and fig chutney
The foie gras was lovely, and worked well with the Fig chutney. However, the Gewurtztraminer, with its rich, spicy, ginger and wild honey flavours, amplified things further. This wine and match was the star of the night I think. Interesting that the Gewurtz would be selected by those who had never drunk it before as you’d expect it to be one of the most challenging as it is SO different to the Chardonnay, Sauvignon Blanc and Pinot Grigio most UK drinkers are used to. I found this very inspiring and I look forward to sharing more unusual varieties with my friends in future. 5-star excellence!

4. Hugel Riesling Jubilee 2004
Match: Pork Medallions with Mustard Mash, Apples and Cider Reduction
I’m afraid I made everyone wait for this as I had been busy eating and drinking and not preparing, but it turned out OK and I’m grateful for my patient guests. The Riesling divided the table. Those of us who are familiar with Riesling, and the uniqueness of Alsatian Riesling in particular, I think really enjoyed it’s “petrol”, floral and hints of something rubbery and spicy at the same time. A classic Riesling for me. However, some were not as fond of this, and found some of these aromatics a little off-putting. I can understand that, but I have hopes that over time they’ll come around. The wine was very good, but maybe I should have decanted it earlier as Etienne later suggested during the Live Twitter, however it matched the dishes rich reduction and hints of sweetess well.

5. Hugel Gewürztraminer Vendage Tardive 2001
Match: Coconut Maccaroons [supposed to be accompanied with fruit salad]
By this stage the final train home loomed, so we missed the salad and jumped straight into the wine. Gorgeous wild flower honey richness and wonderful cleansing acidity and superb length. This was a great wine.

The LIVE EVENT:

Once the others ran off to their train and get home in time to participate (what stamina!), Andrew and I logged in to join the simultaneous tasting across the world. I know I chatted with people across the US, Spain, South America (?) and even China (hi there StrongTiger).

We did attempt a live video chat too with Yahoo Live! which was an absolute disaster, although amusing at times as we attempted to communicate without audio using signs and whiteboards. I’ll never do THAT again. Apologies to all those who were forced to listen to me alone as it seems I was the only one with working audio.

Lots of comments, feedback, differing views on wines and questions for Etienne which I think he handled pretty well considering the time delays and the occasional Twitter Fail Whale.

I will attempt to post some of the conversation here in a few days – I’m working with some friends on a solution.

A bit of chaotic fun and hopefully a bit of encouragement for readers out there to try some Alsatian wines with a variety of foods.

SOME THOUGHTS:
Twitter was a very important ingredient in this event, but not, I guess, in the way we might have expected.

Everyone wanted to experience this sort of event using Twitter, and this alone brought people on board who might not be as interested in wine alone. It also meant we could let people know about it, reach out to get more participants, build some excitement and coordinate our events. But the actual tasting on Twitter is a little too chaotic and complicated by refresh delays and limited space.

I wonder whether in future we need a separate platform alongside Twitter to conduct the Q&A section of the tasting, using Twitter to reach out to a broader audience?

Other, more personal ‘learnings’:
1. I need to plan the food more in advance so I can join in the conversations and not keep running away
2. We need to organise a separate UK/European edition at a more convenient time so more of our followers who cannot taste the wines themselves can follow the event
3. Mex knows EVERYONE! If in doubt, ask her for advice
4. Get more Moo cards! They are such a conversation topic of nothing else

Thank you ever so much to:
Andrew [Review 1], [Review 2]
Mex
Niamh [Review]
Lea [Review]
Kai [Review]
Annie [Review]
Sandrine [Review]
Jeremy [Review]
Lolly [Review]
James [Review]

And of course, a BIG thank you to Bin Ends Wine and Hugel & Fils for putting this event on.

See you all again soon I hope

Update 24/08/2008: I’ve added links above so you can read lots of other reaction from those present as well. Thanks everyone