Two wine apps – a brief review

I don’t spend long enough looking at apps for the iPhone and other smart phones, largely because so many of them are based around storing tasting notes and collecting wine information – and I think that too boring for words.

However, sometimes some off-the-wall stuff comes along that captures my imagination, at least for a bit. Neither of these two apps will necessarily divert you for long, but they are both free … and so are worth every penny!

UK Wine Tax Calculator

Screen capture of UK Wine Tax Calculator app

50.6% Tax - tastes funny

(App by APPetise)

A simple app. No tasting notes, no recommendations, no points.

Plug in the retail price you are paying for your wine, plus the alcohol level, and this handy little app will tell you what (MASSIVE) percentage is going DIRECTLY to the government in both VAT and Duty. Then you can sit back, enjoy your wine, and when you hear politicians say “We are all in this together”, you can toast them with your glass of tax-revenue-in-a-glass. You’ve done your bit!

An interesting development would be to add estimated values for certain other items, such as the packaging and supermarket retail margins, so you can get an idea of what percentage of that final price might actually be the cost of the wine itself! You’d be surprised!

Wine Tonight?

Screen capture of Wine Tonight App

Wine Tonight App - yes dear

(App by Whitespace)

Know anything about biodynamic wines? What about the theory’s application to a wine tasting calendar? No?

I’ve been monitoring the idea that as well as the wines being MADE following certain lunar and natural cycles, the wines taste different on a similar schedule. I bought a little booklet called “When Wine Tastes Best” for 2010 and always thought it should really be an app. And in 2011 they’ve obliged, sort of.

In theory, the days of the year fall into 4 categories; GOOD -Fruit & Flower and BAD – Leaf & Root. Don’t ask me how they decide, but if you look up a date it should tell you whether your wine will be showing itself at its best, or be having the vinous equivalent of a bad hair day.

I had hoped the app would allow you to link up to a calendar, maybe help you plan your wine dinners and tastings in advance. It doesn’t. It only tells you the status of TODAY. Click on “Wine Tomorrow?” and you get an ad for the printed booklet.

They’re REALLY missing a trick here. The physical booklet only costs £3.99 (or less) but there are printing costs, and delivery costs to factor in. SURELY they’d make a lot more money selling it on iTunes for £0.79 and encouraging a lot more immediate, impulse buys?

For the record, the calendar is hit-and-miss. I’ve not wholly bought into the concept, … but there are days where otherwise perfectly good wines just don’t taste right, so …

Have you spotted any other wine apps worth reviewing that are NOT tasting note stores or cellar management tools?

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About Robert

Robert McIntosh is a wine blogger and online communicator on WineConversation.com and ThirstForWine.co.uk, a prolific twitterer (@thirstforwine) as well as speaking at wine events. Robert is co-organiser of the annual Digital Wine Communications Conference, promotes international online wine communication, and advises companies about how to engage through social media. Robert also has some trouble communicating in the third person.

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